Dare To Dream™ creates a new social community to advertise and do business within that is global in reach.
In addition to direct response marketing, Dare To Dream™ creates an in-depth, easily adaptable game-based social commerce for business to better understand, interact and engage with their target markets.
Dare To Dream™ drives Social Commerce. It creates a new enhanced experience where players demand preferences and companies supplying relevant products and services are brought together in the course of game play. Dare To Dream™
i. Provides a forum to capture and utilize player and social network behaviour and
preferences.
ii. Enhances and makes the connection between player desires and social behaviours with relevant
company and competing brand products and services real time.
iii. Promotes real time sharing of trusted peer player testimonials, experiences and recommendations that drives enhanced brand, product and service awareness and increased sales.
iv. Leverages the power of word of mouth in a game forum where players and social networks talk about and engage with company brands through game play. (e.g. real rewards for in game brand, product, service and investment selection
v. Is flexible and adaptable in collaborating to leverage and further monetize existing and evolving
technologies such as:
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- Utilizing a modified peer recommendation platform to understand what ads to run in the future. This allows Dare To Dream™ to stay flexible and adaptable ensuring a relevant and compelling predetermined advertisements, rewards and incentives as dictated by player generated behavior and preference trends.
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- Augmented Reality technology to enable players to visualize themselves in apparel or with their most desired products and services as they unleash and live out and compare their dreams through game play.
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- Emerging Virtual Malls driving virtual sales and endless opportunities for incremental revenue streams. Virtual purchases made with virtual Dream Bucks (i.e. FarmVille tractors).
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- Inspires players to Dream through game play mechanics and components with compelling incentives and rewards driving repetitive engagement with both Dare To Dream™ and relevant competing company brands and their websites.
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Integrating a highly interactive Dare To Dream™ social community and game layer to existing retail social commerce and retail platforms is an extremely powerful combination.
Dare To Dream™ is that game that can move people to buy, sell and invest where and while they are engaged in a fun and rewarding experience.
Dare To Dream™ sets the benchmark for game based social commerce.